While we provide ample variety within each category, our core menu consists of three main products: burgers, fries & shakes. This allows us to maintain a streamlined kitchen with lower build-out costs compared to many of our competitors, and it also allows Franchise owners and team members alike to streamline their focus on food quality and delivering an incredible Guest experience.
Our Average Unit Volume is a strong $802,208. Our top 25% of Franchise Owners average$1,148,462. Cha ching!
The initial investment for MOOYAH ranges between $402,750 – $564,400, while other similar restaurant concepts are upwards of $1 million. At MOOYAH, we have spent the better part of the last decade focused on lowering this cost, without restricting our ability to create high-quality, beautiful and fun restaurants. Lower build-out costs mean faster ROIs. High-five to that!
We’re a place where people of all ages can enjoy the best burger they’ve ever put in their mouth. We believe having high-quality food doesn’t require you to have a low-quality personality. And yet, we couldn’t be more serious about the food we serve. Put simply, our Franchise Owners believe that making seriously good food doesn’t have to be such serious business.
In 2017, the MOOYAH brand was acquired by private equity, injecting capital into the brand to invest in areas like operational support, marketing, technology, and research and analytics, MOOYAH is guided by a growing and committed leadership team with decades of experience whose primary focus is on improving operations and support for Franchise Owners within the system. In addition to the 150years of restaurant experience in our Executive team, both our Chairman of the Board and our President have been Franchise Owners in multiple brands, so they truly understand the benefit of strong relations and direct, ongoing support.